AMA Information

The American Marketing Association is the largest professional marketing society in America with nearly 45,000 members. AMA prepares collegiate students to enter the world of marketing and continues to assist members after graduation. Search the national American Marketing Association site.

Members of AMA take advantage of professional development programs through meetings, workshops, and seminars here at UWW or at one of the other 400 nation-wide chapters. These programs allow members to interact and network with other marketers.

In addition to development programs, AMA allows members to access a members-only job bank. Here a member can post a resume or search for colleagues in a specific field. These are just a few of the resources that assist in the career development of marketing professionals. AMA will truly open doors by giving members opportunities to network and learn about the ever-changing world of marketing.

“Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.”

American Marketing Association has a place for everyone.
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The American Marketing Association is an International professional society of individual members with an interest in the practice, study, and teaching of marketing. Our primary objectives are: first, to urge and assist the personal and professional development of our members, and second, to create a social environment that is conducive to establishing lifelong network opportunities.

The American Marketing Association is dedicated to being the ultimate source of knowledge and training for understanding, meeting, and exceeding customer expectations through the application of marketing principles.